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The Future of Skill Building
Magazine & Journal Articles
We are in a renaissance. The rate of change in the healthcare marketplace is moving at an accelerated pace. There are more opportunities than ever before for healthcare strategists, but there are greater challenges to refine and build upon their skillsets in preparation for an unknown future. Read about the skills and attributes necessary to succeed in a rapidly evolving healthcare environment.
The Future of Orthopedics: Managing the Transition to Outpatient Joint Replacement
Magazine & Journal Articles
With over 85 percent of patients discharged directly home the day after surgery at Trinity's Bettendorf, Iowa, campus, strategic planning and market development leaders at UPH recognized an opportunity to work with Trinity to drive discussions on care delivery models for the future of joint replacement surgery. Read about the initiative and the results in this article.
Renovating an Internal Communications Infrastructure
Magazine & Journal Articles
Read more about the internal communications renovation at the University of Texas Medical Branch after a years-long recovery from 2008's Hurricane Ike, which did $1 billion in damage to the headquarters campus.
Modernizing the HCAHPS Survey
We found that PELs strongly support patient experience measurement and its use as an indicator of quality. However, there is wide consensus among PELs on the need to modernize the HCAHPS survey to reflect the changes in health care delivery and information technology and the shift in patient expectations. This paper delves into a variety of recommendations derived by PELs across different types of hospitals and health systems for modernizing the HCAHPS survey.
Laying the Foundation for Marketing Automation in Healthcare
Magazine & Journal Articles
It's no secret—when it comes to marketing automation, healthcare is behind the times.
Knowing and Keeping Patients: Going Beyond Patient Satisfaction Surveys
Magazine & Journal Articles
Patients' personal investment in healthcare is higher now than ever before, and so are their expectations. In this consumerist environment, quality of experience is a prime factor in driving loyalty. This article explores both quantitative and qualitative approaches that are needed to grasp the entire patient choice decision-making journey.
Introducing a Strategic Roadmap for a Community Health Needs Assessment and Implementation Plan
Magazine & Journal Articles
Community Hospital Corporation identified best practice tips to help organizations prepare CHNAs and implementation plans that align with strategic planning priorities and Internal Revenue Service requirements. Here's the strategic roadmap they developed.
NGA issues report on state strategies to address surprise medical bills
The National Governors Association yesterday issued a report on state strategies to protect consumers from surprise medical bills.
How Physician Relations Can Play a Vital Role in Physician Alignment Strategies
Magazine & Journal Articles
As hospitals and health systems increasingly implement physician alignment strategies, physician relations teams must concentrate on ways they can bring value to their organizations in this new environment. This article explores the ways in which physician relations professionals can be more engaged in physician alignment.