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Fill that Clinic: How Targeted Consumer Outreach Can Drive Revenue Growth

Presentation Resource
In this session, you will learn how North Memorial Health Care and Carrot Health combined medical records and consumer data to develop a novel, highly targeted approach to consumer outreach for a new urgency center facility in Minneapolis.

Thriving Under Value-Based Care: Are You Ready?

Presentation Resource
See how one health system used the results of the value-based readiness assessment to prioritize the implementation of its strategic plan.

Connected for the Cure: How Susan G. Komen Uses Virtual Reality to Save Real Lives

Presentation Resource
Find out how Susan G. Komen Greater Kansas City developed a unique and emotionally charged virtual reality experience that puts users into the avatar of a real-life breast cancer survivor. Discover how interactive healthcare educational technology can be leveraged to impact target audiences with actionable messaging and possibly save lives at the same time.

Reconcile Multiple Models

Guides/Reports
Definition: Use several representations, recognizing the strengths and weaknesses of each, to better inform decision making.

Support SEO with a Cohesive Patient Journey

Presentation Resource
Attendees will hear how Olmsted Medical Center invested in content and search engine optimization (SEO) to increase the visibility of its women's services among health consumers.

Triple Aim, Double Duty: When Partnering on Care, Partner on Communications, Too

Presentation Resource
This session will highlight best practices for launching and marketing a successful healthcare partnership.

Rapid Prototyping

Guides/Reports
Definition: Use the simplest, least expensive representation of a concept to solicit user feedback and make refinements; focus on improving the concept rather tha

Using Data-Driven Decision Making to Drive New Primary Care Volume: All Year Long (Advanced)

Presentation Resource
Do you think about open enrollment as a fall campaign? Think again. What if you viewed open enrollment as an opportunity to engage with patients, consumers, brokers, health plans, and employers all year long?

Process Design

Guides/Reports
Definition: Create workflows, roles, and technologies to intentionally and efficiently deliver a product or service.

How to Win in the Consumerization of Healthcare with Customer Intelligence

Presentation Resource
Hear how Aurora Healthcare and insurance company Horizon Healthcare Services turned to their secure, online communities of thousands of members to gain feedback and insight that has helped drive successful organizational decisions. You will also learn how leading organizations survive and thrive in today's consumer-led world of healthcare.