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40653 Results Found

New Found Revenue: Developing Signature Services

Presentation Resource
Attendees will learn how EvergreenHealth has leveraged its brand to create Signature Services as an additional revenue stream for the organization.

Support SEO with a Cohesive Patient Journey

Presentation Resource
Attendees will hear how Olmsted Medical Center invested in content and search engine optimization (SEO) to increase the visibility of its women's services among health consumers.
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H-ISAC TLP Green Daily Cyber Headlines - March 14, 2025

H-ISAC TLP Green Daily Cyber Headlines for March 14, 2025.

Righting the Ship: Creating a Patient-Centered Digital Strategy

Presentation Resource
Find out how Rush reinvented its website and digital marketing strategy to offer a truly patient-centric online experience. Hear how Rush subjected its digital marketing to a cold-eyed analysis and undertook a comprehensive digital strategy and redesign.

Connecting the Dots: A Four-Step Model for Full-Circle Patient Engagement

Presentation Resource
The session will outline the measured results of a full-circle patient engagement strategy — from growing an activated consumer database to improved patient retention.

High Touch, High Tech: Aligning Internal Workflows and Systems for Referral Growth (Advanced)

Presentation Resource
Boston Children's will share three functional perspectives "marketing, physician relations, and patient access " on reimagining the referring physician experience to drive national growth. The panelists will discuss how "Voice of the Customer" was leveraged to inform its access initiatives to deliver high-touch, technology-enabled, and streamlined service to its referring physicians.

Academic Medical Center and Community Hospital Collaboration: Strategy, Results, and Lessons Learned

Presentation Resource
In this session, business development leaders from San Diego Health System and Temecula Valley Hospital will share their experience in establishing a partnership.

Python What? The Strategist as Data Geek

Presentation Resource
This session will discuss the role of strategists to understand what data are needed, how insights can be produced, and how to use the data to help make better decisions.