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Data to Dollars: How to Use Predictive Analytics to Accelerate Marketing ROI
Marketing expert Jaci Haack from Virgin Pulse will explore pivotal health care marketing moments and reveal how to stay one step ahead of the competition by leveraging consumer-level predictive analytics to pinpoint the perfect patient audience for your services and how to engage them sooner and more often – using data to bring dollars to the CFO.
AHA Responds to Senate RFI on Health Data Privacy
AHA comments on the Senate request for information on data privacy and the Health Insurance Portability and Accountability Act of 1996 (HIPAA).