Delivery System Transformation, Governance Effectiveness, Legislation and Legislative Advocacy, Operational Excellence, Care Delivery, Patient and Family Education/Engagement, Strategic Planning, Leveraging Technology, Issues & Trends, Workforce How Hospitals Can Make the Best Use of Social Media Oct 12, 2015 By AHA Society for Healthcare Strategy and Marketing Development (SHSMD) Discover how hospitals can effectively utilize social media to engage with patients and communities. Learn more about the benefits and strategies in this comprehensive guide.