Search Results
The default setting for search results displays All Content. If you prefer to see recent content only, please adjust the date filter.
Filter your results:
Types
Topics
55 Results Found
Stop Writing Blog Content. Start Filming It Instead.
Learn how to speed up your SEO content production, increase its impact with your intended audience, and further nurture that traffic through your socials—all by executing a “video-to-blog” content strategy.
Forget About the Metaverse: Patient Experience IRL is the Immediate Opportunity for Health Care
While there are many operational and industry challenges to contend with, the solutions must start with the Voice of the Consumer to ensure activation + engagement.
The Future of Virtual Care: Solving Provider Frustrations and Patient Expectations
This webinar, based on original research conducted by Optum, will discuss past, current and predicted use of telehealth.
Creating a Healthier Brand Experience by Optimizing Digital Access to Care
Webinars
AMITA Health will share how they tackled self-scheduling challenges and created an access optimization strategy that enhanced their digital front doors and navigates patients to the right provider and care setting for online appointment scheduling.
Do Hospital Awards Drive Consumer Decisions?
Webinars
Are you spending too much promoting hospital awards? Take an eye-opening look at what health care consumers really think of hospital quality awards and how these rankings drive their health care decisions.
Strategies for Optimizing Digital Patient Access
Webinars
Today’s savvy consumers are increasingly using digital channels to access care. 51% of patients have scheduled an appointment online and 70% prefer a provider that offers digital reminders. What should a health system consider when engaging these patients? The panel will address digital strategies that can create a better consumer experience while helping improve patient access to quality care.
Metrics that Matter: Demonstrating Marketing’s Impact on Revenue to the C-Suite
Webinars
Today's marketers are using advanced technology and strategies to improve consumer acquisition, engagement and retention. But, how do we prove marketing effectiveness while becoming strategic business partners focused on growth goals? The answer lies in five marketing metrics.
Living In A Post-Pandemic World: What Is The New Normal For Marketing and Communication Departments?
Webinars
Join the Michigan Medicine leaders as they talk about what they’ve learned during the COVID-19 pandemic, how they’re thinking differently, and what the new “normal” might look like.
Strategies to Reach the Active and Passive Consumer | Recording
Join this discussion to learn how to activate both active and passive consumers, and nudge them to take the best next action when and where they need it.