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SHSMD Webinar | Developing Provider “Scorecards” for Patient Leakage Measurement

In this webinar, we'll review how to utilize these data elements to build provider-level “scorecards” to help identify the most immediate opportunities for incremental patient retention and revenue growth within the health system.

Upcoming Events for Health Care Marketers & Strategists

Education & Events
SHSMD provides a leading source of online educational programming in the areas of health care marketing, strategic planning, communications and PR.

How to Build Trust with Hospital Buyers

Discover how to position yourself as a key partner to hospital decision-makers

SHSMD Connections Annual Conference

In-Person Events
SHSMD Connections 2024 is your chance to light the way to a brighter future with breakout sessions, keynote speakers, and networking opportunities! This premier event will take place October 13-15 in Denver, CO. #SHSMD24

AAMC study examines the impact of health care consolidation in states 

The top three large-group insurers control an average of 82.2% of the market share in each state, nearly twice the combined average market share of each state’s largest health systems, according to a study about consolidation in health care released May 1 by the Association of American Medical Colleges. 

SHSMD Credential Programs for Health Care Professionals

Courses
SHSMD Credentials are awarded for successful completion of the following designated programs that confirm proficiency of a skill through testing, examination, skill demonstration, or project completion. Additional requirements may include participation in discussion boards, quizzes, group work, presentations, and additional readings/assignments as assigned by faculty. Upon successful completion of all requirements, participants will be awarded with a verified SHSMD Credential as a shareable digital credential described below.

Business Intelligence Report | Digital Acceleration Drives Care Delivery Shifts

Hospitals and health systems rapidly expanded the use of digital technology as the pandemic rolled on in 2021. Telehealth visits, including phone and video consultations, soared as millions of patients opted for virtual care. Remote patient monitoring also grew sharply as provider organizations worked to deliver more personalized, connected care. These and other expanded uses of digital solutions are expected to continue once the pandemic subsides. Use the information in this report as you prepare for engaging hospitals and health systems.

Business Intelligence Report | Coexisting with COVID-19: The Road Ahead for Health Innovation

With another year of pandemic experience behind them, hospitals and health systems are innovating as never before. The demonstrated ability of care providers to consider new ideas, try new methods and remain nimble bodes well for the near and long term as business models continue to undergo rapid change. At the same time, the field continues to suffer financially — from rising costs, workforce fatigue and turnover.

AHA Events Status and New Sponsorship Opportunities

While the AHA has canceled our live events and all affiliated events through July due to the pandemic, important event sponsorship opportunities still exist for the remainder of 2020 — as do a host of other ways to engage with our members.