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How To Reach Reluctant Patients During The COVID-19 Crisis | Recording
In this educational webinar, convergent TV experts will share new techniques in reaching health care audiences precisely and cost-effectively.
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How To Reach Reluctant Patients During The COVID-19 Crisis
In this educational webinar, convergent TV experts will share new techniques in reaching health care audiences precisely and cost-effectively. Dive into behavioral and multi-screen media consumption data to maximize reach and increase return on a tight budget. Presenters will share examples of how marketers have saved upwards of 30% and achieved desired outcomes despite a challenging environment.
Updates and Resources on Novel Coronavirus (COVID-19)
Resources
As the COVID-19 outbreak evolves, hospitals and health systems know our patients and communities are increasingly concerned whether and how the virus is spreading in communities.
AHA Offers Media Relations Tips for Hospitals on COVID-19
Recommended action steps to pave the way for effective relationships with the media as we respond to the COVID-19 crisis.
SHSMD Connections Bytes On Demand
In this session from SHSMD Connections Bytes, learn how a hospital’s strategic communications staff used a crisis communications plan to team with marketing, university athletics, and the university’s philanthropic office to manage social and traditional media.