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Social Media Marketing for Physicians
Whether it be through the use of traditional media or emerging approaches, physician marketing is evolving—for the better.
Not My Hospital — How to Win at Rebranding Against Resistance
Presentation Resource
Learn how two different organizations "SCL Health System and The University of Vermont Health Network " innovatively addressed rebranding challenges, and how each one emerged as a strong, dynamic, and successful brand.
Closing the Loop on Patient Feedback: Lessons from CVS Health
In a recent podcast, leaders from Deloitte Digital and CVS Health shared insights on how they are working together to quickly close the loop on customer feedback to better personalize care, respond faster to service recovery opportunities and build trust.
AHA honors Board Chair Joanne Conroy, presents other awards
During its Annual Membership Meeting April 14 in Washington, D.C., the AHA honored 2024 Board Chair Joanne Conroy, M.D., president and CEO of Dartmouth Health.
AHA podcast: Training Future Health Care Leaders to Address Health Disparities
Former AHA Board Chair John Bluford describes how the Bluford Healthcare Leadership Institute, which introduces talented minority undergraduate scholars to health care administration, is training young and diverse talent to assume leadership roles.
AHA Associate Program Podcast Series
AHA leaders check in with Associate Program organizations to discuss thought leadership and responding to developments in the field. Brought to AHA member hospital and health systems by the American Hospital Association, the AHA Associates Bringing Value podcast connects members with the latest insights from the business community. In exclusive interviews, learn about how Associates are supporting hospitals and gather intel on the latest developments in the field.
SHSMD’s Online Certificate Series: Social Media Strategies in Health Care
Join this course to learn best practices and new trends in social media influencing, governance, and paid social media opportunities.
Hospital leaders to receive 2024 AHA Board of Trustees Award
Christina Campos, CEO of Guadalupe County Hospital in Santa Rosa, N.M., and Steven Summer, former president of the Colorado and West Virginia Hospital Associations, will receive 2024 AHA Board of Trustees Awards April 15 at the AHA Annual Membership Meeting in Washington, D.C., for their contributions to AHA and the field.
Kaufman to receive AHA Award of Honor
On April 15 at the AHA Annual Membership Meeting in Washington, D.C., AHA will present its 2024 Award of Honor to Ken Kaufman — founder, managing director and chair of Kaufman Hall.