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Health Care Marketing Plans, Communications and Market Research
Courses
This credential series is divided into 4 parts, which together, cover the essentials of health care marketing.
Orientation to Health Care 2025 ON DEMAND
In this health care 101 course, you will learn how to better navigate your own system/organization, gain a general comprehension of the language of health care (and its many acronyms), and get an overview on the health care landscape.
SHSMD Credential & Certificate Courses
Courses
SHSMD Credentials are awarded for successful completion of the following designated programs that confirm proficiency of a skill through testing, examination, skill demonstration, or project completion. Additional requirements may include participation in discussion boards, quizzes, group work, presentations, and additional readings/assignments as assigned by faculty. Upon successful completion of all requirements, participants will be awarded with a verified SHSMD Credential as a shareable digital credential described below.
ASHRM Micro e-Learning: Disclosure – Pearls & Pitfalls
Strategies, tools, and practice for risk professionals needed to feel confident in managing the disclosure process.
Can We Talk? Communication Gaps Cause Patient Harm
Learn more about the significance and impact communication issues have in health care, as well as strategies to prevent and remedy those problems before they become malpractice cases.
Best Practices for Implementing Telemedicine
Learn to define and mitigate risks surrounding telemedicine to protect against evolving legal risks and improve the patient experience.
Public Relations and Communications in Health Care Settings
The 2025 Public Relations and Communications in Health Care Settings credential course introduces the latest trends, strategies, and case studies designed to elevate your communications expertise. Featuring expert faculty, this interactive series emphasizes a use-case assignment as a cornerstone of learning, enabling you to develop an actionable plan tailored to real-world challenges in your role.
Social Media Strategies in Health Care | Live Certificate Course
Dive into the hottest topics in health care social media and discuss best practices from your peers.