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Life Beyond Promotion
Accountability in the new era of health care is more than the latest buzzword in hospital and health system marketing—it is an imperative. Senior hospital executives are increasingly requiring marketers to demonstrate the value and financial contributions they bring to their organizations, a challenge that until now has been difficult to meet.
Call for Abstracts: The Role of Health Services Research in Advances in Cancer Prevention and Control
Health Services Research (HSR) and the Department of Public Health Sciences, University of Virginia School of Medicine are partnering to publish a Special Issue on The Role of Health Services Research in Cancer Prevention and Control.
Customizing the Health Care Experience for Seniors
Magazine & Journal Articles
This article details how the aging of the baby boomers will have a dramatic impact on the country.
Special Issue Call for Abstracts
HSR publishes two types of commentaries in most issues: those discussing a research article in the same issue and standalone commentaries.
HSR is now online only.
Starting in 2024, Health Services Research will be published online only. Our final print issue will be December 2023.
The Challenges and Opportunities of Contract Price Alignment in Healthcare
Magazine & Journal Articles
Managing contract pricing more effectively—from creation to renewal or expiration—can deliver real operational and financial benefits for healthcare organizations.
Special Section on Chronic Conditions and Women's Reproductive Health
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How to acquire more than 2,000 primary care patients in one year
Magazine & Journal Articles
In 2013, Boston Medical Center (BMC) began a five-year strategy to recruit more than 45 additional general internal medicine and family medicine providers. Read more about their recruitment campaign in this article.
Using Customer Relationship Management and Predictive Modeling to Improve Population Health
Magazine & Journal Articles
As the health care field increasingly focuses on population health, hospital and health system marketers need to learn how to use their promotional skills in new ways to help their organizations achieve the objectives of this model of care. This article discusses the population health initiative of one health system and their customer relationships management (CRM) campaign.
How a Community Hospital Improved Heart Attack Outcomes while Reducing Costs to Outperform Most Hospitals in the Country
Supply Chain Strategies & Solutions Article
This article is from the March/April 2017 issue of the AHRMM member-only magazine, Supply Chain Strategies & Solutions. At St.